The Window of the World park recently welcomed visitors into the Angry Birds section of its Changsha-based attraction, offering them a chance to slingshot plush birds at green pig balloons ensconced in toy brick castles. Angry Birds is a very popular video game on smartphones and tablets.
However, the park set up its exhibit without consulting Angry Birds maker Rovio, which would allow the Finnish company to file an intellectual property infringement lawsuit.
It’s unclear how Rovio, the game’s Finnish developer, intends to respond. A spokeswoman for Rovio China told the website Mobiledia that it would welcome a partnership. It would seem that a ready-made market exists.