MogIA was developed by Sanjiv Rai, founder of Indian start-up Genic.ai. It takes in 20 million data points from public platforms including Google, Facebook, Twitter and YouTube in the U.S. and then analyzes the information to create predictions.
The AI system was created in 2004, so it has been getting smarter all the time. It had already correctly predicted the results of the Democratic and Republican Primaries.
MogIA is based on Mowgli, the child from Rudyard Kipling's novel "The Jungle Book." Rai said this is because his AI model learns from the environment.
"While most algorithms suffer from programmers/developer's biases, MoglA aims at learning from her environment, developing her own rules at the policy layer and develop expert systems without discarding any data," Rai said.