2022 Ford US EV Sales Down and Tesla Should Pass Ford by 2024

Ford Mustang Mach-E sales in February, 2022 were 2,001, which is little over half (46.5% less than) than the same month in 2021.

Ford has been averaging 2000-3000 mach-e each month. Ford halted Mach-e production for a week due to chip shortages. Ford suspended production at three assembly plants in Michigan, Illinois and Mexico throughout the week beginning February 7 because of chip supply constraints. US production for the F-150 and Ranger pickups as well as Bronco, Explorer and Lincoln Aviator SUVs were also affected.

Ford brand reports 123,350 vehicle sales in February in the US (down 20.9% year-over-year). The year-to-date number is 261,141 (also down, by 10.5%).

Ford electrified vehicle – xEVs (BEVs, PHEVs, HEVs) sales at 8,984 (Ford and Lincoln brands), which is down 3.1% year-over-year. That’s over 6.9% of the total volume of the group.

Ford Versus Tesla

Tesla is expected to have globally sold about 320,000 to 340,000 BEV in the first quarter of 2022. Tesla probably had about 100,000 BEV vehicle sales in February, 2022. Tesla’s global sales are very close to Ford’s US sales in February and for the first quarter of 2022. Tesla US sales and production from Fremont and Austin should surpass Ford US sales late in 2023 or 2024 when Fremont is ramped further to over 750,000 and Austin production is up around 750,000.

The Ford F-150 lightning is supposed to release May 2022. Ford is currently targeting 15,000 Ford F-150 lightning production. This could easily slip to 7000 or less if they cannot make 1000 per month in the first year.

Ford plans to triple Mustang Mach-E production at its Mexican plant by 2023. Ford has delayed the all-electric Ford Explorer and Lincoln Aviator SUVs from 2023 into December 2024.

Ford Production Shutdowns

Ford has had production impacts from the Russia Ukraine war. Parts shortages stemming from Ukraine and other areas is impacting various Ford Europe factories.

* Ford Focus production at the Ford Saarlouis Assembly Plant in Germany down or restricted at various times
* Ford Fiesta production will pause at the Ford Cologne Assembly Plan
* Ford has stopped taking orders for the Galaxy and S-Max, which are produced at the Ford Valencia Assembly Plant in Spain
* Ford Tourneo Connect production was paused at Volkswagen’s Poznan, Poland

SOURCES- Ford, Tesla, Ford Authority
Written by Brian Wang, Nextbigfuture.com

3 thoughts on “2022 Ford US EV Sales Down and Tesla Should Pass Ford by 2024”

  1. Smearing Xi is your strategy? I suspect you don't know much about Chinese culture. Humiliating someone is about the worst thing you can do. And humiliating the leaders? Egregious.

    Tesla has already gotten special favors. Those can be rescinded. No. It is imperative that Elon must hold his tongue. This will pass.

    Also, China has a proud history. This is where inoculation was invented (probably in the 1500s), and was the first country to inoculate the entire army for smallpox, and much of the population (late 1600s), back when 1/3 of all children everywhere died of smallpox.

    The New World did not have smallpox until Europeans showed up…but with no immunity…likely somewhere near 90% died initially.

  2. Seems Ford has more problems securing chips than GM,GM just started production of the Bolt and Bolt EUV while Tesla has China factory closed and no date to reopen. Elon needs to smear Xi on twitter to put presure on him to reopen his factory, if this shutdown lasts much longer Elon's crown of worlds richest billionaire could slip.

  3. I think demand is more relevant than chip shortages. Chips will likely be straightened out. Either with redesign…to use other chips that are available…and/or more chips will be made. Maybe on a less advanced process. Efficiency losses, but that is not a big deal.

    Ford is targeting the production of 80,000 F150 Lightenings for the 2023 model year. There is no shortage of demand for this vehicle. And it looks very good to me. The only hiccup I see is dealers gouging way above MSRP. That could sour the reputation of the vehicle.

    Ford valuation is also low when compared to Tesla. I bought some Ford stock. I think it is a bargain. 72.63B market cap for Ford. Tesla is 1,104.25B market cap. There may not be many companies surviving the transition to electric. Ford looks like a winner to me. Though, I think they need a better effort with the van. I would have light, modest, in-wheel motors for the back with the bulk of the power coming from the front motor/motors, and a lower floor in the back, so there is reasonable walking height in the back of the mid-height version. Trying to force people to buy the tall one is a mistake, because that will kill range. And that could easily be a deal breaker. And adding more batteries will just eat up profits. Alternatively, they could just make the mid-height 3 or 4 inches taller. Or have 4 heights available, adding one between the mid and the tall. I don't like that 4 height option, who then would want the original mid-height?

Comments are closed.