December 19, 2015

Star Wars The Force Awakens setting Box office Records

Star Wars: The Force Awakens has already put its stamp on the record books, kicking off its domestic release with an estimated $120.5 million Friday opening. That opening number includes a record-breaking $57 million from Thursday night "previews" and makes this the first film to gross more than $100 million in a "single" day.

Industry estimates currently range anywhere from $225-240 million for the weekend. As for comparisons, the best examples might seem to be recent ones such as the opening weekends of Jurassic World ($208.8M) and Avengers: Age of Ultron ($191.2M) from earlier this year. The two films dropped 15% and 33% respectively on Saturday and another 17.8% and 10.9% on Sunday, which, if you translate that to this Star Wars opening day would give us a range anywhere from $273-307 million. A slightly hold than Harry Potters Deathly Hallows Part 2 slightly stronger would be closer to $230-235 million.

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